I used red to represent Vodafone, and the composition of the word "suck" and the dying plants represents the death of other companies.
Friday, 10 June 2011
Project 3: Word Concepts
I used the words "suck" and "devour" to express Vodafone's history of taking over companies.
Project 3: Precedents
I will use both posters as precedents to contrast Vodafone and 2degrees. The worn and layered qualities of the poster on the right, and the dynamic simplicity of the poster on the left, will be used to convey the grittier parts of Vodafone's history. The way the poster on the left juxtaposes big images and small images will convey the constrast between Vodafone and 2degrees' positions as companies.
Project 3: Research
News story from 18th May 2011:
Vodafone had set up fake footage of a break-in to promote a new product, as a marketing stunt.
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